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Work

CV

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LinkedIn

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Aug 2021 - Jan 2024

Founder and Technical CEO of BLOOP (backed by Filecoin Techstars)

• Led a distributed team of 5 employees, reported regular progress to investor networks, and set product roadmap based on strategic market opportunities and customer needs.
• Executed the launches of 5 iterations of private beta consumer Saas with 20 active repeat users, documented progress via Youtube shorts (https://www.youtube.com/@Joy-getbloop)
•  Leveraged $120,000 of venture investment to target growth opportunities in product marketing, scaling and acquisition, user research, and mobile/web development
•  Designed detailed wireframes and user flows for mobile, chrome extension, and PWA (Progressive Web App)
•  Worked with Typescript React and AWS to build product prototypes and leverage internal tools for usage data

Aug - Oct 2020 

Future Product Design Research (intern) at Brompton Bicycles

• Worked closely with department director to set product roadmap for a service design product at Brompton

• Conducted over 20 user studies with cyclists across 5 countries, translated quantitative and qualitative data into matrices and charts, and communicated insights and next steps to department directors

June - Aug 2020 

UX designer and consultant for Allphins

• Led one month design sprint improving the user flow, site hierarchy, and UX of the Allphins desktop app

• Worked closely with CEO and CTO to map data logic to UX logic, and identify improvement opportunities from usage heatmaps in Fullstory

• Led recorded user interviews with clients, translated insights into prioritized actions 

Feb 2020 - Jan 2021

Founding member, UX + Engineering at shADe

• Led rapid iterations of chrome extension product with 5 person cross-functional team

• Winner of Student section of the Fast Company World Changing Ideas 2021

April 2019

IDEO CoLab Design Fellow - the Future of Work

• Designed position-agnostic and skills-based resume for the Dynamic Workplaces portfolio.
• Over the course of a week, designed and built a Figma prototype with UX focus.

• Pitched final product to IDEO CoLab San Francisco and participating CoLab partner companies.

June - Aug 2018

Airship Product Development/Design

• Directed product development strategy and beta test planning for 3 ecommerce collaborators.

• Led development of 1 manufacturing technique, 4 unique prototypes, and 6 usability studies.

• Strategized feature matrix of solutions for enabling circular economy in ecommerce packaging.

March - May 2018

"Catcall Control" game co-creator

• Built Arduino-based tangible interaction game exploring the experience of street harassment.

• Demo’d prototype at the 2018 Industrial Design GT LaunchPad event with over 400 attendees.

• Designed storyline, art, and interactions to enable empathy and delight within social context.

Feb  2018

"Forget-me-naut" designer and engineer

• Designed interface of light-based timer for less obtrusive long term reminders.

• Coded Arduino backend, built circuit hardware, and constructed encasing over 2 weeks.

June - Dec 2017
Apple Manufacturing Design Engineering

•  Designed $90k vision system equipment and SOP saving 1,700 hours annually.
•  Led process development, implementation, and training across 3 Chinese manufacturers.
• Collaborated with 5 vendors and international teams in Chinese and English to outsource

   DFM’s of vision system.
• Represented Apple while leading DOE’s with 3 vendors for automated line assembly and

   innovative manufacturing processes in ultra-black security projects.
• Using Zygo and Sensofar for failure analysis, identified formula to quantify severity of cosmetic

   defects on an ultra security Mac project.

Jan - May 2017

"baag" CTO

• Designed solution for reducing single-use plastic bag use by leveraging shopper pain points.

• Obtained $300 grant for design, prototyping, and production of origami-inspired product.

• Led 33 field interviews to find market trends; led product development and rapid prototyping.

• Won 2nd Best Overall I2P Project at Incubator Showcase, April 27, 2017.

 

 

 

Sept - Dec 2016

Schlumberger R&D Engineer

• Co-inventor of interference-fit electrode pins in patent memo IS16.1601 reducing complexity

   in assembly of high performance drilling-grade sensor box.
• Designed 2D core ANSYS simulations testing stress/strain and pressure profiles of molded

   PEEK assemblies.
• Created scientific best-practices for the Schlumberger Riboud Product Development

   Center (SRPC), standardizing vacuum seal testing for interference-fit.
• Collaborated with French polymer manufacturing company Dedienne with 3 DOE’s testing       

   pressure, surface roughness, rate of flow, and temperature in integrated PEEK sensor box.

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